Posts Tagged ‘meta descriptions’

Title Tags – dont rely on the design of your website

Monday, October 12th, 2009

One of the key mistakes that web designers make when building websites is the failure to include optimised title tags within the website coding. As they generally do not focus on search engine optimisation but instead on creating an aesthetically pleasing website, they could be forgiven for simply placing your company name within the title strings of your website.

Now…the problem with this is that you may have a fantastic website to look at but beneath the polished exterior, your website needs to operate like a well oiled machine. If you don’t take the correct measures to ensure the back end of your website runs as smoothly as the front end looks, all that hard work and money injected into designing your site will have been lost.

Here at Weblinx we take great pride in offering the help and assistance you will need to dominate the search engine rankings by correctly identifying your main keywords and adjusting each page of your site, so that each page is as unique and relevant as possible. Targeting products or services, Weblinx take great care and attention to create well laid out and easily identifiable coding that encourages search engine spiders to cache, with greater relevance, your entire site.

Basically stating the obvious now, choosing to create the right foundations for your site will have positive and long-lasting effects on your website, your hard-work and money spent on a great design remains uncompromised and above all search engines will begin to remember you for having a greater relevance over your competitors.

Using title tags, meta descriptions and well chosen keywords is the first step in creating the perfect search engine optimisation campaign for your business. Let Weblinx offer you our support and advice now and receive a free website health check today.

meta tag seo

Friday, August 28th, 2009

Meta tags are a starting point to getting your web page optimised. There are two types of meta tags, meta keyword placement and meta descriptions.

Meta keyword placements – when implementing keywords you want to target into the meta tags be specific as possible as to what product or service is offered from that particular web page as it will avoid repetition page to page as each meta keyword placement must not repeat itself throughout your site. Try to avoid repeating keywords in the meta tag keyword placement areas as this may have an adverse affect on your seo rankings.

Meta descriptions – be informative within the descriptions as to what service or product you are offering incorporating your top phrases within the description so still reads grammaticlaly correct. Do not make the descriptions too short as the search spiders prefer the descriptions to be descriptive and this is a good way to get more keywords within the meta description. Avoid repetition throughout your website as this will have an adverse affect on the search engine optimisation campaign